About
Sreenath Pasupulati Kannaiah
I'm Sreenath Pasupulati Kannaiah, a creative designer based in Germany with over four years of experience creating brand identities, packaging, editorial systems, and visual campaigns. I believe the strongest design is built where strategy meets simplicity—work that solves problems, communicates clearly, and leaves a lasting impression. As my practice evolves, I'm expanding that same approach into motion graphics and video to create more complete brand experiences.
Experience
Sep 2025 — Jun 2026
Creative Designer — Contract
Merck Group — Darmstadt, Germany & Bengaluru, India · Hybrid
- Developed brand-compliant visual concepts and digital campaign assets for ongoing communication and marketing needs.
- Created illustrations, presentation materials and adaptable creative assets using Adobe Creative Cloud, balancing consistency with changing briefs and timelines.
- Used AI-assisted workflows to explore visual directions and accelerate concept development while maintaining brand quality.
Apr 2024 — Aug 2025
Creative Motion Graphic Designer — Work Study
Merck Group — Darmstadt, Germany · On-site
- Designed digital visuals, motion graphics and short-form video for internal and external brand communications.
- Created social-ready assets and edited video under tight turnarounds, iterating quickly from stakeholder feedback.
- Collaborated with production and communication teams on shoot planning, post-production and visual storytelling.
Aug 2021 — Mar 2024
External Motion Graphic Designer — Full-Time
Merck Group — Bengaluru, India · On-site
- Designed motion graphics and digital creatives for brand campaigns, product launches, newsletters and marketing communications.
- Built reusable templates, layouts, icons and visual systems to improve consistency and production efficiency across formats.
- Worked with cross-functional and marketing teams to align creative output with brand and communication goals.
Apr 2021 — Oct 2021
Freelance Video Editor
Times Internet — Remote
- Edited video content for a digital media and news platform, adapting edits for timely online publication.
Jan 2021 — May 2021
Motion Graphic Designer — Internship
Light House Media Centre — Bengaluru, India
- Supported motion graphics and photo-editing work as part of an early-career creative production team.
Education
Feb 2024 — Sep 2025
M.A. Visual Communication
Berlin School of Business & Innovation
Jul 2018 — Jun 2021
B.Sc. Multimedia & Animation
Vellore Institute of Technology
Skills
Tools
Languages
EnglishFluent
GermanA2 — Actively Learning